Wet Reflective Pavement Markings

Help drivers get home safely in both day and nighttime, and during rainy conditions with continuous wet reflective pavement markings.

Reliable wet reflectivity when drivers need it most

In nighttime wet and rainy conditions, non-wet reflective pavement markings disappear, leading to reduced driver visibility. While only 25% of travel in the U.S. occurs at night, in 2017 we saw 55% of the 9,952 deadly crashes occurring at night or in low-light conditions taking 3,811 lives.

  • A photo of a man speaking about wet retroreflective pavement markings.
    Georgia Department of Transportation

    Learn how GADOT improve safety for motorists by using wet retroreflective pavement markings to help reduce crashes during nighttime rainy conditions.

  • A graphic of a blue car in the rain at night, with its headlights illuminating the road markings ahead.
    The Science of Wet Reflective Optics

    See the science behind how road markings with 2.4 index beads perform in wet conditions compared to standard glass beads.

  • A busy eight-lane highway at dusk has easily viewable pavement markings.
    Download the Study on 3M Wet Reflective Performance

    The study demonstrates the durability of the retroreflectivity of 3M’s Connected Roads All-Weather Elements. Helping to provide increased visibility and safety to human drivers and automotive cameras.

A driver’s point of view of the road in the dark and the rain, as the pavement markings are illuminated and easy to see.
Read the Wet Reflective E-book

This e-book will help you understand the benefits of wet continuous retroreflective pavement markings and the consequences of sticking with standard markings—and how at the end of the day, the choice is clear and the time is now.

Get the E-Book


Redefine the Line with our newest pavement marking product

  • Image of 6 lanes of road at dusk with 3M™ Connected Roads All Weather Elements visible

    Addressing road visibility, congestion and crashes is no easy task—especially at night or in the rain. But with the enhanced color and improved* all-weather performance of durable, bright 3M™ Connected Roads All Weather Elements, you can—and at an acceptable cost, too.

    Request a demo to see how new 3M™ Connected Roads All-Weather Elements can help you redefine the line.

    View wet retroreflective pavement markings


Resources for Pavement Markings