The ecommerce segment of the retail market was expected to grow by over 23% in 2017, and this rapid growth is expected to continue. A by-product of this expansion is an increasing demand for more sustainable shipping solutions, a demand 3M is successfully addressing.
Take the Command™ Picture Hanging Strips Value Pack (24 strips) retail package as an example. In addition to being a convenient, damage-free way to hang pictures, 3M has now created a convenient way for ecommerce retailers to ship the product more efficiently:
By optimizing the packaging, the 3M team reduced shipping weight/volume for 3M and the ecommerce retailer and packaging waste/volume for the consumer:
Clearly, ecommerce packaging can produce many Sustainability benefits including an improved transportation footprint and less packaging waste to recycle/landfill.