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Jabe scores with IJ380 & SC8580 advertisement


The honor belongs to JaBé Advertising from Tubbergen, The Netherlands. Director Rob Buursen says: "Several months ago we were asked, to run a project run for Molenhof called “Molenhof is super cool." It was a very striking 'full wrap' of a Fiat Doblo. "At the beginning we put a lot of thought into the approach. The concerns were related to the heavy 3D shapes the printed film had to be applied into. This project, like many others, really had to be perfectly executed, "said Buursen.

Once the contract was signed, Buursen was looking for solutions to manage the JaBé job. Buursen, "At that moment I came into contact with the new 3M Graphics Film. When I had got all the technical information I was enthusiastic yet still asked the question. Can this film 'really' do what it promised. Ronald Steenkist, 3M, gave this guarantee."

JaBé started immediately and with great success! Buursen, "It started with printing, it was flawless on our Roland SOLJET. What a wonderful film to work with. It makes the prediction quite true. In terms of assembly, we first had to get used to IJ380, mainly because the film can be applied by applying relative low heat with a heat-gun. And soon our our engineers were able to control the film. The film also can be easily repositioned. Everyone was super excited! "Rob Buursen describes with a smile: " The IJ380 is superb! "

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