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November
1999
For Immediate Release
Scotchgard
Protection for High Performance Outerwear Keeps You Dry -
to the Extreme
Advanced
Products Meet Demands of Today's Technical Fabrics
London.No outdoor
sports enthusiast enjoys being wet. Most of them would probably
say that they dislike being wet while trying to enjoy their
chosen activity - whether its hiking, skiing, running or cycling.
That's why 3M developed Scotchgard protection for high performance
outerwear. It offers a solution to a top priority in the outdoor
sports market and oil repellent properties.
As the brand of choice in the outdoor market,
Scotchgard protection addresses many consumer needs. Treated
items maintain high levels of water and oil repellency, and
they withstand both home laundering and dry cleaning. The
protection lasts through multiple launderings and, unlike
other repellents, no tumble drying or ironing is necessary
to uphold its performance benefits.
Applied directly at the mills, the new technology
does not affect the look or softness of the fabric. While
Scotchgard Protection for high performance outerwear was originally
developed for synthetics such as polyester and nylon, they
also perform well on cotton, cotton blends and wool blends.
Even fleece retains its original look, loft and soft, plush
feel.
There are more than 100 textile finishes produced
by 3M, available for use on a wide range of products - from
carpeting and upholstery fabrics, to outerwear and footwear.
Scotchgard protection was created to prevent permanent staining
on fabrics and in some cases provide oil and water repellency.
Scotchgard protection keeps treated items looking good longer
and provides ease of care.
For more information on Scotchgard Protection
products, call 1-888-3M HELPS or visit our web site at www.3M.com.
Contact 3M
Canada PR department.
Scotchguard is a trademark of 3M. Used under
license in Canada.
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