February, 2003
For Immediate Release

Innovators in Tape join forces with Debbie Travis
3M sponsors design diva and introduces two new products in the trusted Scotch® brand line of tapes

London, ON - Debbie Travis, Canada’s foremost design expert is launching a new and innovative design program and is ready to inspire Canadians. 3M Canada is a proud sponsor of Debbie Travis’ Facelift airing on Home & Garden Television Canada (www.hgtv.ca).

The timing for the program couldn’t be better. Statistics Canada reports that homeowners in Canada spent, on average, 37% more on home repair and renovation in 2001 than they did in 1999. Making over homes has become a national pastime with painting topping the Statistics Canada list of common repairs or renovations. To help with that painting, 3M, the inventor of Scotch® brand masking tape, introduces two new blue tapes in the Scotch® painter’s tape line. Travis will use these products exclusively on her show as well as her web site - www.debbietravisfacelift.com.

Do-it-yourself decorators have become knowledgeable and daring over the past years, thanks to savvy advice from a myriad of renovation programs on television. Expectations are high as the homeowner invests in quality paint and brushes, as well as time to complete the job. In the past, do-it-yourselfers have sometimes been frustrated with inferior tape, when removed, lifted their new paint job. Not so any more.

With Scotch® Safe-Release™ Blue Painters' Tapes #2080 and #2090 offer some distinct advantages. Scotch® Safe-Release™ Painters’ Tape #2080, for faux and decorative painting is designed to work on smooth, delicate and damageable surfaces, fresh paint (one day old), glass and vinyl coated wallpaper. It will remove cleanly for up to 60 days (even on glass) and provides sharp, clean paint lines. It can be used both indoors and outdoors and in direct sunlight with great results.

Scotch® Safe-Release™ Blue Painters Tape #2090, for painted surfaces and glass is a high quality, all-purpose tape. It removes cleanly removes for up to 14 days and because of its UV resistance, can also be used indoors and outdoors worry free.

Every week Canadians will be tuning in to watch Debbie Travis’ Facelift on HGTV Canada and will no doubt be inspired to transform their homes - and now that transformation will be easier thanks to these innovative, new products from 3M.

Contact 3M Canada PR department.

3M and Safe-Release are trademarks of 3M. Scotch is a registered trademark of 3M. Used under license in Canada. HGTV and HOME & GARDEN TELEVISION are trademarks of Scripps Networks, Inc.; used with permission.