|
July, 2002
For Immediate Release
3M Introduces The Perfect Place to Go Wild
Wild Thing, I Think I Love You.
London, ON - Feeling a little wild? 3M Canada's Office and Consumer Division has just
launched a new Web site designed to get you designing. Along with the introduction of several funky new
Post-it® Brand Notes and Scotch® Brand Tapes, 3M is helping you discover your creative side.
The site, www.3M.com/CA/fun features the 3M Canada
"Ad Challenge", an exciting way to unleash your creative juices. 3M supplies the images - all found on exciting
new Scotch® Brand Tape and Post-it® Brand Notes and the lyrics to songs - you come up with the
combination. You can introduce your own lyrics if there's a song in your heart that's just aching to attach
itself to 3M tape or notes. 3M combined the Lively Leopard Scotch® Tape and the Post-it® Note Heart
to create "Wild Thing, I think I love you."
Breeze through the fun new products and find a few to suit your mood. There's Scotch®
Brand Decorative Tape © Disney with Princesses, Winnie the Pooh, or Monsters Inc. © Disney / Pixar.
There's Scotch® brand Decorative Tapes with Hearts, Stars and Swirls, Snowmen, Zany Zebras, or Lively Leopards.
There's Post-it® Brand Notes © Disney and Post-it® Brand Shaped Notes like Fir Trees, Hearts, Clover,
Flowers, Dots, Arrows, and Speech Bubbles.
Once you've created your fabulous ad, you can send it to 3M -- they may put it up on their Web site or it
may even be used in their 2003 promotional campaign. If your creation is of a more personal nature, they've even got a
way for you to e-mail it to that special someone.
Don't stop with the Ad Challenge though. The site also has step-by-step instructions to
some fun projects you can create with your children. The Pinch-to-Grow-an-Inch chart, the spring breezes wind
chimes, the garden plant marker and the spring cleaning weekly chore list are all fun and creative ways to
spend some time with children. "Our fun projects encourage outside the box thinking," says Sharon Litwin,
marketing manager, Consumer & Office Products Markets, 3M Canada. "They encourage people to tap into their
creative side." Check back often, as more projects will be added regularly. You can also submit your own project
if you've got an idea to share and possibly win a selection of Scotch® Brand and Post-it® Brand
products.
You can also win a trip for four to Orlando. Just click on the Ad Challenge Link, the Submit
Your Project Link or the Orlando promotion icon and fill out the entry form. One lucky family will be heading to
Florida to see the © Disney characters in person. So drop by the site and get creative. Then show everyone
how you took a walk on the wild side.
Contact 3M Canada PR department.
3M is a trademark of 3M. Post-it and Scotch are registered trademarks of 3M. Used under license in Canada. |
 |
Archive 2003
Archive 2002
Archive 2001
Archive 2000
Archive 1999
Archive 1998
|
