The problem with repairing something with duct tape has always been, well, the ugly factor. True, for the real duct tape aficionados, the look of a car or a chair firmly encased in duct tape may be the goal but for the rest of the population, the look of that duct tape has always been a drawback. Not so any longer. Now, not only can duct tape handle the repair, it will do it almost invisibly. Scotch® Transparent Duct Tape is about to spell the end of ugly repairs. Just think what it will do for fashion. Will a Scotch® Transparent Duct Tape wallet make it impossible for a mugger to steal it?

Canadian consumers know a good thing when they see it - or even when they don’t. Over half of consumers surveyed responded that they plan to increase their use of duct tape with the introduction of Scotch® Transparent Duct Tape. Many believe they will find new uses for the tape, particularly in places where appearances do matter.

Transparency isn’t the only advantage to the new tape though, since it last six times longer than traditional duct tape. It comes off the roll easily; a huge advantage when one hand is holding something in place and the other is doing the repair work. With a low adhesive transfer, it can easily be separated - for those times when the tape gets stuck to itself rather than to the job at hand.

All this from an invisible product? If you could see it, it would be clear how much better it is.