We discovered something new about how people exchange thoughts while using our existing products.
The team set out to discover new opportunities to foster collaboration in the work environment. We wanted to know: How do people problem solve with others?
The team observed user behaviors and analyzed the meaning behind them. These insights led to the development of a new product that clearly offered a benefit to the customer.
What if we created a solution that captured the essence of the conversation around the table?
People like to share and visualize their thoughts together. The bright colors inspire teams to be creative and think openly, similar to other Post-it® products.